Sales Department, and the Sales Manual

Franchise development requires a sales team. Your “Sales Department” provides the lifeblood of your franchise system. Not only do sales increase your market penetration, and revenues, new franchisees provide opportunities to review and enhance franchise network programs- programs that enhance efficiencies and encourage franchisee cohesiveness.

But, the effectiveness of the sales team depends as much on the model’s attributes as it does on the sales system established. Establishing an effective sales process, coupled with engaging and informative sales materials is paramount to your sales team’s success.

Your Sales Manual sets the stage for how your sales team will engage and interact with potential franchisees. The Sales Manual we work with you to design will provides your team with the knowledge and tools needed to effectively sell your franchise opportunity to prospective franchisees. Equally important, this manual describes the responsibilities your team has to adhere to the rules and regulations franchise sales are governed by, including when you are presenting an “offer” to potential franchisees.

Franchise-IQ’s franchise sales department consultants can help you develop an effective sales process to grow your franchise network, and the documentation to implement your sales process.

Franchise Business Coach (FBC) Department, and the FBC Manual

Franchise development requires franchisee coaching. Franchisee engagement is paramount to the success of your franchise model. In addition to the FBC Department Head materials we provide to our clients, The FBC Manual is divided into three sections:

• Franchisee Analysis
• Coaching Objective & Methods
• Financial Management

The FBC department manual is designed to assist your coaching team’s ability to effectively communicate with franchises, and to help them with business development. This manual is designed to help your teams efforts to increase franchisee efficiency and productivity, and help franchisees to ascertain profitability and success by increasing their knowledge. It will assist with your team’s ability to work with franchisees to take measures to increase their credibility within their market and maintain their competitiveness in your industry.

Additionally, the FBC Manual we prepare is designed to enhance your team’s ability improve franchisee success by analyzing the franchisee’s financials and shed light on their business operations. Being able to coach franchisees on the “numbers” will enhance the franchisee’s ability to achieve their desired financial goals for the business.

Franchise-IQ can provide you the FBC departmental documentation to educate your team, and govern how they interact with your franchise network.

Human Resources (HR), and the HR Policies & Procedure Manual

Franchise development requires an established HR department. Providing assistance to your franchisees is a necessary activity on the part of the franchisor. And it is understood that, as a franchisor, you seek to help your franchisees with their business operation in efforts to foster their success. However, in light of the “Browning-Ferris” decision, it is imperative that precautions are taken in the manner in which your provide assistance to franchisees. The HR Manual is designed to address this, and other, matters.

With a regulatory basis in mind, the HR Department Manual will balance the goal of providing operation guidance with the requirement to avoid a “joint-employer” scenario, and other matters. It is important to keep in mind that:

The Franchisee is responsible for ALL employment decisions!

Further to this point, we will discuss such items as limiting engagement in:

• being involved with the franchisee’s recruiting, interviewing or hiring process
• providing franchisee employee training
• providing operational performance standards
• providing HR manuals
• other services that directly relate to franchisee employees

Franchise-IQ can help you develop an effective HR Program to help grow your franchise team, and the documentation to help franchisees exceed.

Accounting, and the Accounting Policies & Procedure Manual

Franchise development requires well defined and established accounting processes. Your accounting department is responsible for ensuring the financial health of the business and managing the financial aspects of the franchising system. We work with you to develop processes and procedures to address core functions of a franchisor’s accounting department, to include:

• Financial Management
• Financial Reporting
• Tax Compliance
• Financial Analysis
• Internal Controls
• Audit Support
• Cash Management

Overall, the accounting department plays a crucial role in the success of a franchisor by providing financial support, ensuring compliance with regulations, and maintaining effective financial controls.

Franchise-IQ’s franchise development services can help you develop an effective Accounting Department by preparing certain manuals for the departmental functions as well as provide tools to compute the financial forecasts necessary to plan for future growth and investment activities.